Vogue Covers 1920-2009 (Paris, France)


vogue paris covers exhibitionBanner advertising the exhibit (left) and overview of the posters on display (right).

It's no secret that Vogue is pretty much the world's most influential fashion magazine and even though Vogue Paris may not be the oldest of the Vogues, it's old enough for a little anniversary celebration. Starting October 1st and running through to November 1st, 80 covers blown up to poster-size can be found along Avenue des Champs-Élysées, spanning almost 90 years. I found this little exhibit by accident upon my return to France (although let's face it, the location is pretty hard to miss).

Covers of magazines, tend to sum up its contents, seasonal trends or hottest celebrity/model of the moment, which is why seeing all of these not only gave a sense of fashion history, but also reflected on the French society, pop culture and general atmosphere at the time, whether it was the 20s flapper look, the rise in popularity of surrealist art or the sense of freedom post-WWII. Carine Roitfeld and the Vogue team picked the most striking covers for this exhibit, including the one from the first ever edition and others showcasing collaborations with legends such as Helmut Newton, Irving Penn, David Hockney, Salvador Dali or Mario Testino to name a few. Interestingly enough, the covers were not displayed in chronological order, which might bother some, but I thought it made for a nice contrast.

vogue parisMarch 1923 cover by Pierre Brissaud & Georges Lepape (left) and May/June 1947 cover by Coltelacci (right).

vogue parisFirst ever edition: June 1920 depicting tennis as the most glamorous sport of the moment (left). September 1947 edition focused on the dilemma of Paris not finding it's footing as the capital of fashion in the post-war era.

vogue parisApril 1928 cover designed by Georges Lepape, the premier illustrator of his time, who designed over 100 covers for Vogue Paris, U.S. and UK (left). December 1938 was the first issue Salvador Dali collaborated on as editor-in-chief. His design featured Marilyn Monroe as Chairman Mao (right).

vogue parisDecember 1947 cover designed by Tom Keogh, Ted Roosevelt's son-in-law and a famed costumer (left). May 1967 cover featured Twiggy, who was 16 at the time (right).

vogue parisFebruary 1927 was marked by opulence and oriental accents inspired by Russian ballet and Asia (left). June 1924 captured the optimism and enchantment Vogue wanted to portray of post-war France (right).

vogue parisThe November 1930 cover reflected the femininity and independence influenced by Chanel (left). July 1934: Chanel was the first to make tanned skin a trend. Before that, only paler skin was considered noble and classy (right).

vogue parisJanuary 1935: Surrealism reaches the height of popularity (left). April 1930: Pure lines, inaccessible beauty, Hollywood glamour and haute couture reflect the style of the 30s (right).

vogue parisApril 1962: Helmut Newton photographs Catherine Deneuve, 18 at the time, for her first Vogue cover. To this day she has graced the cover of Vogue 16 times - more than any other woman (left). December 1983: Andy Warhol depicts Princess Caroline of Monaco (right).

vogue parisFebruary 1973 cover featuring Brigitte Bardot who just retired from her acting career (left). March 1994: Kate Moss' first Vogue cover. She was 20 at the time and already had 5 successful modeling years behind her (right).

vogue parisMay 1963 featuring Audrey Hepburn and her husband (left). February 1990: Linda Evangelista embodies the success and phenomenon of the late 80s top models with her fierce looks and her infamous '10 000 dollars' quote (right).

I did take pics of every single cover on display (I'm nutty that way), but posting 80 shots individually would have been a bit too much, even for this blog, so the remaining images can be found in the collage below (click to enlarge). If you happen to be in town, you're bound to come across this and I would definitely recommend strolling by as this is one of the more interesting ways to experience a bit of history. For those who won't be able to see this, Vogue Paris is releasing a book under the same name and theme with even more magazine covers included, which is now on sale in France and according to Amazon will be available in the U.S. next year, so check it out. After seeing this, I'm quite tempted to get a copy myself...

vogue parisThe remaining covers that were displayed on the streets of Paris. Click to enlarge.

61 comments:

  1. Amazing! I wish I could see these in person.

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  2. That would be a nice book for my coffee table... Normally I really dislike celebrities (not to mention royalties) on fashion mag covers, but I love the one with Princess Caroline. Twiggy is always a favorite, of course.

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  3. Wuau! I want to see it in my own person! Love all the covers. Kiss

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  4. Wow. Vogue always does great covers! It would have been so cool to see them. My favourite out of these is the one with Twiggy on the cover.

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  5. I wish I could see this in person! Wonderful post!

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  6. i LOVE september 1947, catherine deneuve, and twiggy! oh, i would have loved to pick out my favorites for this exhibition!

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  7. wow, I want too see that.

    I love Paris Vogue!!


    Hanh,

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  8. I would so love to be walking along the Avenue des Champs-Elysees and see this wonderful display of Vogue Covers. How wonderful and I especially love the old covers.
    thanks for sharing and telling us about this.

    Happy week
    Hugs
    Carolyn

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  9. Thanks so much for giving us the opprtunity to look at it, I would so be there if I could. It must be a little surreal in person!
    Thanks again!

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  10. These are amazing! I love vintage magazines. I started keeping all my vogues and elles around 2000, and I love leafing through them periodically to see how dated the looks are! I hope to have them 20, 30, 40 years from now.

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  11. I love Vogue....what a great post!!

    xoxo

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  12. love them! i wish i was there to see them in person.
    http://hellomisschic.blogspot.com

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  13. wooah! thanks for taking all the pixs and sharing them. I wld love to see it in person but this is the next best thing since I am almost 15 hours away by post! love them all.. some pple may say you are nutty but its great! cheers...

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  14. Hi there-these are just gorgeous, a great way of Vogue to celebrate!! Thanks for sharing!

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  15. Incredible! The one of Audrey...she looks so different. Vogue is the bible :)

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  16. These are such amazing covers. I love the abstract quirkiness of the Dali cover, and Twiggy's dewy innocence. Vogue has indeed been at the forefront of fashion thought, and these covers aptly reflect that. I am really looking forward to the book. It will be great!

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  17. What a fabulous post - love how they have evolved! x

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  18. Hey, as a fellow Parisienne I've also missed the exhibit. How is that possible? It must be at the beginning of the Avenue... looking at the pics.

    As an unconditional Kate Moss fan, I like her on the 1994 cover! The colorworld is mine too. Pinks and pastels. Yummy!

    Thanks for pointing out this marvel. I'll try to hurry over there before it's too late... Running for fashion keep one slim, huh!? Have a great week!

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  19. Great covers! I love Paris Vogue!!

    xxx

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  20. Happy Monday to you!

    Woow, I wish I would be in Paris right now to see these covers. Grace from VitaMinn style was in Paris last week and I saw her in front of these awesome covers.
    My favourite is maybe the Twiggy Cover.

    Ohhh yes... I´m also tempted to get a copy of the book ;)

    Enjoy your day in Paris.. after all the rain in Florence it´s finally also
    raining here in Germany ;)

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  21. Wow. Those are amazing. I really love them. Thanks for sharing those with us. I bet it is a fantastic sight to see. Have a great week. Cheers!

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  22. Thanks for sharing, my dear! This post is incredible! Love it!

    XoXo

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  23. This sounds like one beautiful and very special walk! What a pleasure! Beautiful place and gorgeous covers... I love images from 1928 and 1947...

    This book is certainly a must-have. I hope it comes as an A4 format edition, because I know I'd be tempted to get two copies and frame some of the images.

    Have a great day, darling!

    xxx

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  24. Magazine covers always intrigue me; thus, this is one exhibit that I would definitely get lost in. Gorgeous! :)

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  25. Thanks for the comment darling! Do you remember you sent me an e-mail about shopping address in Paris. I'm going to Paris this wednesday. I wrote down all the addresses in my notebook! Thanks again.

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  26. Fantastic post, darling!
    Love all these vintage covers, especially the illustrated ones!

    xoxox,
    CC

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  27. Are these your pictures ?
    I'd love to go see that expo, I love graphism and I love Vogue so... two in one !

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  28. Thanks to all of you for your lovely comments!

    @rossovelvet: yes, I took all these pics myself. I was initially only going to take a few and.. umm... got a little carried away...

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  29. How fabulous it would be to frame some of those covers for a lady's hoe office. My dream office to be exact. Sigh.

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  30. GET WELL SOON!!!
    All the very best to you & Good Night ;)

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  31. how fun! i love this. shows the history of fashion.

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  32. wow, that's amazing! I planned to have my Vogue covers (I have bought the magazine for a year now, so I don't have many of them) framed but I buy the American issue and - to be honest - they don't have exciting covers... unfortunately, I don't speak French or Italian... :)
    thanks for your sweet comments, darling!
    have a lovely week, xoxo

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  33. Hi, thanks for the comment, love twiggy!
    now following you via rss ;)
    come check the new posts! ^^

    Link me, follow me
    @ MaisonChaplin.blogspot.com

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  34. I have the Vogue covers book which is lovely...but this is soooo exciting!!

    http://flowergirlfashion.blogspot.com

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  35. Gah, how insanely amazing and beautiful. I wish they would do something like this in London too! Oddly enough I actually spent my lunch time in the history of dress room at my University flipping through issues of Vogue and Harper's Bazaar from the '30s and '40s. I left my camera at home, but I'm tempted to go back and take photos of all the beautiful hand sketched dresses. Plus there were some incredibly beautiful Vionnet dresses, who I think was totally under rated in the UK. Haha, I have to admit that I spent a disproportionate amount of time reading all of the adverts though, it's more like stepping back in time than looking at the clothes is.

    Hope you're having a lovely week so far :)

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  36. Hi Honeybee! Oh my gosh, you are too funny - we are in sync, my dear, atuned not the boy band...soon as I read your first paragraph I thought to myself "I'd take a picture of, and beside, every single one." We can't both be nuts :)

    And yes, partying/clubbing days are long over for me - stopped about 8 years ago. Now weekends are filled with baby showers, housewarmings, children's bday parties, etc. Most of our friends are on their 3rd baby...some already have 4...crazy how time flies.

    And yes, I did appreciate AZ's dry heat - much better than humidity. My cousin who lives there just sent an email this morning - apparently the day of the wedding set record breaking heat, LOL, how perfect is that?

    Chat soon, hon!

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  37. wow so stunning

    inspirational

    myglitteringcreation.blogspot.com

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  38. Hi! So sorry I am only back here at your site now. I need to thank you for that really detailed and informative post you had before on the Chanel Rue Cambon store! I was in Paris 2 weeks ago and didn't want to go there at first, but after reading your post (recommended by Martina), I went. Although I did not buy anything, it was quite a sight.

    And this exhibit, I got to see walking from l'Orangerie to the Louvre. I didn't even know this was going on and I was so lucky to see it!!

    Grace

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  39. man, I wish I were there right now. No wonder people called it "light house". I can never be bored living in Pairs!!!!

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  40. Impressive that you took all those pictures. I absolutely love the Twiggy cover - something about the soulful expression in her eyes that captivates.

    i think it's interesting too to flip through all the years and reflect on what was deemed beautiful at the time. Has it changed much or non?

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  41. You must have walked the length & breadth of Paris to get all 80 covers! Whew. I wonder what happens to these posters once their time is up on display? They would be so cool on the wall!

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  42. wow vogue is amazing . it's so cool vogue paris has reached nearly 90 years ! nice post dear ! thanks for sharing . have a nice day !

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  43. How lovely! I wish I could have them all!!

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  44. I'm going to Paris on November 26th! CRAP! I would love to see this parade of vogue covers.
    Enjoy it for me ;)

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  45. the covers are amazing! each piece is so unique and inspiring. love em all!

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  46. Audrey Hepburn's cover is my favourite! she's the best!

    http://iloveilovefashion.blogspot.com

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  47. this exhibition must have been amazing. i saw some of Dali's Vogue covers recently. that's a magazine with such a great history!

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  48. Wow these covers are beautiful and truly make me realize just how boring and dull American Vogue is today. When are we going to leave the photoshopped celebrities behind and bring back the art? Dali, I mean that's amazing!

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  49. Great post! Those days...amazing covers!

    mwwwas!!

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  50. I admire your tenacity in photographing it all.

    If you get your dream to fly and I get mine, then we would both be as high as kites :)

    As for David Lynch, he is the last surrealist. I like his "Girl on a Ledge" a lot.

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  51. I will definitely take a copy, I love looking at covers and especially Vogue covers!

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  52. i coulnt view your blog for the longest time ever hahah
    finally i did
    this post is amazing!!!
    wow ,w ow

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  53. amazing post - i love vogue!

    Missy
    For all things fashion:
    http://thefashionfusion.blogspot.com

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  54. Closes on November 1st? Damn, I might not see it in person...thank you for the pictures!

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  55. oh wow, this is amazing. i would love to be in paris to see this!

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  56. Wow!
    I'd love somebody to do that in Barcelona! It's amazing.

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  57. this is incredible. leave it to Paris to have something so unique and beautiful.
    thank you for sharing - your blog is great!!
    xox

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